The Edge Creative

The 33rd Annual Telly Awards recently honored The Edge Creative – for the third year in a row!

Bronze Awards were bestowed for videos we produced for two of our most prestigious clients – winning us recognition in the category of Employee Communications for a large corporate event for Microsoft; and the Travel & Tourism category, for the Seabourn Quest Launch. … Read all about it >>>

Microsoft Worldwide Public Sector (WWPS), Microsoft Global Exchange

How do you develop and produce three distinct, yet thematically connected keynotes given on one day to the same audience? You gather a spectacular team, create an expansive theme, and plan to sleep when it’s over! And it doesn’t hurt to develop a solid reason to invite Bill Gates to be a guest speaker. … Read all about it >>>

No Glitches Here…Only the Glitch Mob!

We just staged the COOLEST WALK-IN EVER for a Microsoft event! OK, maybe we’re a little biased, but the Tech Ed audience of hard core techno geeks set Twitter ablaze with the excitement generated by the hip LA band playing on laptops and lemurs. … Read all about it >>>

Owning Hall B5. One event, three keynotes, and one gigantic curve.

Producing multiple keynotes in the same space means more bang-for-the-buck for our clients. “Owning” the hall from load-in to load-out, we leverage and maximize creative, budgets, schedules and crew. … Read all about it >>>

(Eavesdropping on the brainstorm) “Right…then this guy, let’s call him ‘In-Your-Face-Guy,’ he’s so excited about Microsoft Extenders for Media Center that he wants to see what YOU have in YOUR house, so he checks you out through your TV…then we bring him back in various guises throughout the campaign!” … Read all about it >>>

Bryan Rutberg visits our Home Office for caffeine and a fireside chat.

For our first in a series of “coffee chats” with industry experts, Cindy Krueger sat down with Bryan Rutberg, Executive Communications Director, Microsoft Worldwide Services. Among the topics: making corporate messaging personal, the advantages and disadvantages of working with creative agencies, and a new job title: Communications Therapist. … Read all about it >>>

Microsoft Enterprise Partner Group (EPG), Microsoft Global Exchange

“Thanks for all your efforts in creating and producing the best EPG MGX Keynote ever!”

-Simon Witts, Corporate Vice President, EPG

This event rocked! The theme, content, and scenic design all worked together to create a commanding and dynamic live experience that kept 5,000 attendees engaged and senior level executives excited and focused. … Read all about it >>>

Going the Extra Mile High!

It was a big week in Denver for Microsoft and The Edge Creative. Microsoft flew 15,000 employees in from around the world for their annual sales and marketing meeting (MGX) and The Edge produced three very different and visually stunning keynote presentations. … Read all about it >>>

It’s always a good day when your work is honored by your peers.  And recently The Edge had a very good day!  The 32nd Annual Telly Awards recognized three of our recent projects with Silver Telly awards, their highest recognition for video and film productions. Since 1978, the Telly Awards have worked to strengthen the visual arts community by inspiring, promoting, and supporting creativity; we are honored to be among the winners. … Read all about it >>>

Microsoft Incentive Program Award Event, Barcelona, Spain

It was a Salvador Dali meets Alice in Wonderland meets Cirque du Soleil extravaganza that had guests exclaiming, “I can’t believe they did all this just for us.”

To help Microsoft reward and celebrate their top sales people, we turned Spain’s 500 year old Codorniu Winery into the fantastical Dream Caves of Barcelona. Weaving a story of the mysterious caves being activated by the guests’ arrival, our weirdly wonderful Señor Pompas created an anticipatory buzz for attendees en route to the event. … Read all about it >>>